Adams Distillery: Go Big or Go Home
Let’s face it, in terms of global whisky production Tasmania is teeny tiny, a mere speck in the great amber ocean. The term ‘craft’ is synonymous with our local industry and it is often joked that Scotland spills more in a year than Tasmania produces. However, one distillery in Northern Tasmania has ambitious plans for the future and intends on making a big splash in that ocean.
The story of Adams Distillery starts as any good fairy tale does – one Adam meets another Adam and together they hatch an excellent plan to make whisky. Actually, that’s just one beginning, we need to go further back to understand how things really started.
A few years ago Adam Pinkard, paramedic and champion power-lifter, went on a tour of Scotland with his father. While they were there they visited a bunch of distilleries, which was great because his father offered to be des. Whilst sipping on the wares offered at Benromach Distillery, a relatively small establishment Scotland-wise, Adam P thought to himself “I could do this… after all, this whole place is controlled by just two guys.”
After Adam P returned to Tasmania, the idea kept ticking over in his mind. All he needed was a business partner, so he turned to his mate Adam Saunders, a builder by trade. Adam S was sceptical at first, but Adam P won him over with his vision and thus Adams’ Distillery was born.
The next challenge was to find a home to make their whisky. They initially thought that they had found a cosy location in the heart of Launceston, but were thwarted by a pernickety council and had to look further afield. The rejection, disheartening though it was at the time, actually turned out to be a blessing in disguise. They eventually found a suitable location at Glen Ireh Estate in the neighbouring town of Perth. The big advantage of the site was that it had plenty of room for expansion, which two years after the formation of their original distillery is exactly what the Adams’ are doing. Big time.
We were fortunate to hear the motto of Adams Distillery from the lips of Adam P himself: ‘Go big or go home’. We had made the pilgrimage to Glen Ireh to catch up with the lads and check out what they were creating at the estate. When we arrived, we had time to say a brief hello to Adam S before he got back to work building the Adams’ gigantic new visitor centre/bond store, leaving us in the capable care of Adam P, who quipped “it’s nice having a builder as a business partner.”
The Adams’ are rapidly becoming a big fish in the Tasmanian whisky pond, having recently upgraded the size of their stills massively, supplementing their already large shed with an even bigger one and drawing in a full time cooper to work on-site. Adam P mentioned an interesting view that he had come to, being that moving forward Tasmanian distilleries either need to be ultra-small-scale-boutique or the complete opposite. As we stood on the partly-constructed mezzanine and surveyed the Adams’ new empire, it was clear they are definitely taking the latter path.
As we all know, whisky making takes time, but the Adams have been patient for the last two years and will soon be taking their first release to market. To celebrate this milestone they will be holding a launch event in December at the newly completed visitor centre (no pressure Adam S). Tickets are available here, and considering how congenial and welcoming the Adams are it promises to be a great night.
While Adams’ expansion may currently seem like something of an outlier in the craft-scale Tasmanian scene, it could actually be a sign of what lies ahead for the industry as a whole in the future. Potentially many other distilleries will follow the lead of the Adams’ team and upscale their operations, making a long-awaited entrance onto the broader world stage. If they do, their path will have been partly paved by two blokes called Adam who bravely decided to ‘go big or go home’.